The City of Midland and the Texas Tech Earl Survey Research Center entered a contract in January to conduct a community assessment survey. The results of that survey were received in April and an overwhelming satisfaction with the City of Midland was expressed; more than 93 percent of those surveyed said they were either very satisfied or satisfied with the quality of life in the city.
There were 1,400 completed surveys. The response rate was 21.5% and the cooperation rate was 40%. The final survey included 22 broad questions, with as many as seven related sub-questions within these. Questions were close-ended and were balanced among questions of satisfaction with quality of life, city services, city appearance and parks and recreation.
Summary of Results from Texas Tech Earl Survey Research Center:
- Overall residents of Midland were satisfied the quality of life and the sense of community in Midland. Residents also were positive about their experiences with services provided by the city and city responsiveness to their needs.
- Respondents overwhelmingly reported satisfaction with the quality of life in Midland. Residents are satisfied with Midland as a place to live, work and raise children.
- Broadly speaking, residents are happy with the quality of services provided by the city of Midland. Respondents reported satisfaction in a number of specific areas including water and sewer services, garbage of waste pick-up and animal control.
- Residents are happy with emergency services in Midland. Respondents overwhelmingly said they were very satisfied or satisfied with the quality of local police protection, local fire protection and ambulance service.
- Overall respondents were happy with city parks and community centers. Respondents said they were satisfied with the maintenance of parks and community centers.
- In general residents are satisfied with outdoor athletic facilities. A majority reported satisfaction with the quality of these facilities.
- A majority of Midland residents take advantage of the availability of parks and community programs and facilities. Almost 65% of respondents reporting using facilities within the last year.
- In general, residents are happy with the number of parks, but there is some dissatisfaction with the number of walking and bike trails. A majority said they were happy with the number of parks. When asked specifically about the number of walking/bike trails, a bare majority said they were satisfied and almost 1 out of every 3 respondents said they were dissatisfied or very dissatisfied.
- Midland residents overall are satisfied with the appearance of Midland. Respondents said they were satisfied with the cleanliness of their neighborhoods and public areas.
- Respondents expressed some concern with rundown buildings, weed lots or junk vehicles in Midland. A slight majority said these represented either no problem or a minor problem, more than 38 percent said these factors were a major or moderate problem.
- Residents were asked about impressions of City Responsiveness; 85% were either very satisfied or satisfied with employees being courteous and polite and 78% were either very satisfied or satisfied with departments being easy to contact.