Lubbock retailers get behind 'Back the Blue' campaign - KWES NewsWest 9 / Midland, Odessa, Big Spring, TX: newswest9.com |

Lubbock retailers get behind 'Back the Blue' campaign

(Source: Red Raider Outfitter) (Source: Red Raider Outfitter)
(Source: Red Raider Outfitter) (Source: Red Raider Outfitter)
(Source: The Matador store) (Source: The Matador store)
(Source: The Matador store) (Source: The Matador store)
(KWES) -

Lubbock retailers are getting behind a "Back the Blue" campaign. 

A social media post has spread asking people to wear blue in support of fallen officer Floyd East Jr. 

Now, Red Raider Outfitters and The Matador stores are selling "Back the Blue" merchandise and donating 100 percent of the profits to the memorial fund for officer East. 

You can order any of the merchandise by going to their websites www.redraideroutfitter.com or www.shopthematador.com

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