TXDOT Launching "Don’t Mess With Texas" Line of Merchandise For - KWES NewsWest 9 / Midland, Odessa, Big Spring, TX: newswest9.com |

TXDOT Launching "Don’t Mess With Texas" Line of Merchandise For Profit

Staff Report
NewsWest 9

TXDOT says they're strapped for money and are looking to cash in on an old state slogan.

The iconic "Don't Mess With Texas" slogan was first introduced in 1986.

Now the agency is launching a line of merchandise with the slogan for profit.

The agency is already collecting licensing fees but are currently looking to expand.

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